Legal

Privacy Policy

Last Updated: August 14, 2024

1. Personal Information We Collect

A. Identifiers

We may collect identifiers such as names, geolocation data, IP addresses, email addresses, and phone numbers.

B. Sensitive Personal Information

We may collect sensitive personal information including age, date of birth, gender, race, phone numbers, and veteran status.

C. Commercial Information

This includes purchase records, interests, and feedback you provide to us.

D. Internet / Electronic Activity

We collect IP addresses, access logs, analytics data, device identifiers, and cookies related to your use of our services.

E. Geolocation Data

Geolocation data is derived from your IP address and from information provided at registration.

F. Audio / Visual Information

We may record phone calls and registration interactions where permitted by law.

G. Professional Information

We collect business affiliation and job title where provided.

H. Inferences

We build profiles from the data above to support content targeting and service personalization.

I. Minors

We do not knowingly collect personal information from individuals under the age of 16.

2. How We Collect Information

A. Sources

We collect information directly from users, automatically through your interactions with our platform, from third-party sources, and via email communications.

B. Forms and Registration

Information is collected when you fill out forms, create an account, or register for our services.

C. Automatically Collected Data

We automatically collect IP addresses, device information, and usage data. We use third-party analytics tools including Google Analytics and Google Tag Manager. Social media links and registration recordings may also be captured.

D. Third-Party Data Aggregators

We receive data from third-party data aggregator services to supplement the information we collect directly.

E. Cookie Policy

We use the following categories of cookies:

Necessary cookies — required for the platform to function.
Functional cookies — enable enhanced features and personalization.
Performance cookies — help us understand how users interact with the platform.
Targeting cookies — used to deliver relevant advertising.
Social media cookies — set by social media services on our pages.
Google Analytics cookies — used to measure and analyze site usage.

3. How We Use Your Information

Providing and improving our services and systems.
Fraud prevention and security enforcement.
Enforcing contracts and terms of service.
Targeted advertising and marketing campaigns.
Measuring marketing effectiveness and ROI.
Mobile analytics and product improvement.
Customer service and support.

4. Who We Share Information With

Third-party service providers that support our operations.
Parent and affiliated companies within our corporate group.
Clients who use our lead identification services.
Contractors performing services on our behalf.
Buyers or successors in the event of a business transfer, merger, or acquisition.
Marketing vendors and advertising partners.
Law enforcement and regulatory bodies where required by law or legal process.
Anonymous, aggregated data shared with analytics and research partners.

5. Your Choices and Opting Out

You can manage cookie preferences through your browser settings. To opt out of interest-based advertising, visit:

We honor Global Privacy Control (GPC) signals where applicable. You may unsubscribe from marketing emails at any time via the link in each email.

Please note that third-party sites linked from our platform operate under their own privacy policies, which we do not control.

6. Data Security and Retention

We implement industry-standard security measures including firewalls, secured facilities, and limited access controls to protect your data. Personal information is retained only as long as necessary to fulfill the purposes described in this policy or as required by law.

7. Changes to Our Privacy Policy

We may amend this Privacy Policy at any time without prior notice. Continued use of our services following any changes constitutes your acceptance of the updated policy.

8. Contact Information

For questions about this Privacy Policy, please see our About Us page for full contact details.

9. U.S. State Resident Rights

California Shine the Light: California residents may request information about personal data disclosed to third parties for direct marketing purposes.

Depending on your state of residence, you may have the following rights:

Right to Know / Access your personal information.
Right to Correct inaccurate personal information.
Right to Delete your personal information.
Right to Control Sensitive Information.
Right to Opt-Out of Sale or Sharing of your data.
Right to Opt-Out of Targeted Advertising.
Right to Data Portability.
Right to Non-Discrimination for exercising your rights.
Right to a list of third parties receiving your data (available to residents of DE, MD, MN, and OR).

To submit a privacy request, visit: leadidentifier.com/privacy-request

Opt-out requests: fulfilled within 10 business days.
All other requests: fulfilled within 45 days.